Christine is the Senior Production Manager at lululemon, responsible for leading the Brand Creative team in all production efforts. Christine began her career in radio communications and television production, having worked at both CBC and CTV. It was this experience and background that Christine leveraged to seamlessly transfer into digital campaign production. Christine's creativity and passion for the digital space lead her to Blast Radius, where she worked on the agency's Starbucks account, creating carefully customized campaigns that energized the brand. It is this multi-disciplinary experience and creative / relevant approach that Christine applies to her position at lululemon, as she continues to develops unique and adventuresome production plans for the brand.